People Who Deliver: Spotlight Interview with Michelle Rhatigan


In today’s world, technology is ever evolving and as a company, we are too. Furthermore, when it comes to our team, we stand strong by our brand promise to DRIVE results for our customers. That’s why we’re excited to feature the Involta Spotlight.

Each month we feature one Involta team member from a personal and professional standpoint. Our illuminating interviews will capture the essence of what drives our team to deliver both at home and on the job. Our clients will get an inside look into who we are and learn more about our exceptional team members who are here to help our clients through their IT transformation journey. It’s our goal to help our clients “Get There” through trusting, communicative and collaborative relationships.

What behavior or personality trait do you most attribute your success to, and why?

My positivity. I like to figure things out, so I approach things positively because in my mind there is always an answer or a solution to find, even if it’s not the first thing you come up with. I think that staying positive and being able to persevere through challenges and roadblocks brings success.

Who has influenced you most when it comes to how you approach your work?

I worked at an agency that had a “say yes and figure it out” approach to growing our business. The mentality of my leadership team there has followed me to every other role I’ve been in because I’ve always been the type of person to say ‘yes, we can do this’ or ‘yes, we can figure this out’. It likely goes back to focusing on the positive and trying to figure something out even though it may not be in my job description. I’ve learned so much from doing that.

What led you to this career?

I was working as a bank teller throughout college. When there were no customers, we would read the news or browse online but couldn’t check social media as the bank blocked these websites. One day, we received an email that the Marketing department was looking for someone to fill an interim digital media position. It was mainly writing Facebook posts and creating events, so I went for it, thinking it would be perfect to be working and on Facebook at the same time!

What’s the biggest misconception people have about your position?

Sometimes people think that marketing, especially digital marketing and digital media, is simple. They don’t realize how much strategy and planning goes into it. A lot of times you get people that ask, “Why can’t marketing do this really quick?” or “Why can’t this digital ad campaign get me 800 leads?” There is a lot more that goes on behind the scenes than what people think and everything we do has a purpose connecting back to a greater company goal.

What is your favorite hobby?

When I was three or four, I taught myself to read and it has been my favorite hobby since. I mostly read fiction with unreliable narrators or when there is a mystery. This year, I’ve also made it a goal to read one leadership or professional development book each quarter.

If you could become an expert at anything, what would you be?

I would love to become an expert at cooking. I take a lot of pride and joy in being able to create something that tastes good. Right now, I have to follow a recipe when I make a meal, but eventually I want to be able to gauge measurements and know what flavors go well with each other without having to look it up. It would be amazing if I could look in my cabinet and know what to make based off of what I have in there.

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